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TEST BANK for Consumer Behaviour: Canadian Edition 2019 by Tatiana Levit, Isabelle Szmigin, and Maria Piacentini . ISBN-10 ‏: ‎0199029075. 12 Chapters. (Complete Download).
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Perspectives on Consumer Behaviour Page : 27 CHAPTER 3 The Perceptual Process Page : 40 CHAPTER 4 Learning and Memory Page : 53 CHAPTER 5 Personality, Self,...
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Perspectives on Consumer Behaviour Page : 27 CHAPTER 3 The Perceptual Process Page : 40 CHAPTER 4 Learning and Memory Page : 53 CHAPTER 5 Personality, Self, and Motivation Page : 66 CHAPTER 6 Attitude Theory and Behaviour Change Page : 79 CHAPTER 7 Decision-Making and Involvement Page : 92 CHAPTER 8 Social Networks and Processes Page : 104 CHAPTER 9 Culture Page : 117 CHAPTER 10 Patterns of Buyer Behaviour Page : 130 CHAPTER 11 Social Responsibility and Ethics: Dark and Bright Behaviours in the Marketplace Page : 143 CHAPTER 12 Innovation and Technological Trends
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Published 30 Jul 2024
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